Self love is one of those icky terms that is too often considered either pseudo-scientific waffle, or selfish. But it’s vital to our wellbeing and can do wonders for low self-esteem, which is something that so many people are afflicted with. Everybody deserves to live a peaceful and fulfilling life and daily affirmations for self love can help you to reach your full contented potential.

And by the way, there’s a solid reason I buy into this: there is a well-established psychological theory which explains exactly how and why positive affirmations work. It’s not woo woo nonsense – it’s science.

What Are Positive Affirmations?

Positive affirmations are simply short phrases or statements which challenge negative self talk. And there’s empirical evidence supporting the idea of using self love affirmations to boost self-esteem.

Essentially, the theory is that using positive affirmations strengthens our integrity and self-efficacy (our belief in our perceived ability to adapt and respond flexibly) for the best outcomes. It’s about:

  1. Accepting our limitations with compassion, and seeing ourselves as inherently valuable in spite of them;
  2. Defining success in a range of different ways, with a focus on principles and integrity;
  3. Viewing ourselves positively not for our strengths or talents, but for our efforts to live in ways that align with out personal core values;

What is Self Love?

Self love is one of those tricky concepts that is both revered and disdained. On the one hand it’s considered a basic human need, in terms of self-worth. Yet on the other it’s often thought of as conceited or narcissistic. The truth is, it’s about balance. 

A woman standing with her eyes closed and thumbs and fingers together in a meditative pose.

Defined as ‘regard for one’s own wellbeing and happiness’, we all deserve a degree of self love in our lives, insomuch as we shouldn’t have to live with low self-esteem, self-confidence, or self-worth; neither should we sacrifice our own needs in order to meet others’ demands or expectations. 

Prioritising our own needs is not selfish, it’s self-care.

Here are some ways to practice self love:

  • Setting healthy boundaries with others,
  • Making time for self-care,
  • Journaling,
  • Forgiving yourself,
  • Spending time on things that bring you joy,
  • Challenging negative thoughts about yourself,
  • Getting comfortable saying ‘no’,
  • Trusting your instincts and intuition,
  • Making pleasure a priority in your life,
  • Accepting your flaws,
  • Positive self talk,
  • Refusing to be a people pleaser,
  • Building time into your week for exercise and rest,
  • Getting enough sleep,
  • Eating well,
  • Working through difficult feelings,
  • Being as kind to yourself as you would be a friend.
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Self loving affirmations pin.

Why is Self Love Important to Your Wellbeing?

Self love underpins our day to day happiness and joy, and lays the foundations for living a meaningful and contented life. Until we are truly accepting of and comfortable in our own skin, bodies and inside our own heads, we cannot fully experience happiness and peace.

For as long as there is any element of us that is lacking love, we will forever sabotage our own efforts for living harmoniously.

Why Is It Necessary to Actively Work on Self Love?

Unfortunately we’re surrounded by cues that encourage negative self talk. Much of it comes from the media, but it’s also learned behaviour. 

It’s common in most homes to see and hear parents criticising their appearance, for example. Likewise if they’re clumsy, they become a klutz, and so on. Calling ourselves names is so normal that we don’t even notice when we do it, but it’s detrimental to our self-esteem and self-worth – and it rubs off on those watching too. It’s the reason I refuse to mention my appearance in front of my children, I’m so conscious of making them disproportionately focused on something which should be inconsequential.

Woman Looking in Broken Mirror

Sadly, it’s big business to keep people from feeling their best: for every thing you lack, that’s another product you can be sold. And keeping people in that negative mindset whilst pedalling solutions is all too easy. Media and commercialism have a lot to answer for.

So, most of us are inadvertently ‘taught’ how to be unkind to ourselves, and then that mindset is encouraged and reinforced. 

But you do not have to buy into that – the good news is that learned behaviour can be unlearned! 

You can make the decision to be wise to the negative and harmful messages you’re exposed to, and counteract them by using daily self love affirmations.

How to Use Daily Self Love Affirmations

Depending on your level of comfort with the idea of affirmations, you can practice in a few different ways:

1. Reciting daily affirmations

Say your affirmations to yourself at a regular time so that it becomes habit. Perhaps as you’re getting ready in the morning, while you’re driving to work, cooking dinner, or while you’re working out. Speaking affirmations out loud is a compelling way to make them ‘stick’.

2. Creating positive mantras

Similar to reciting them, you can turn your affirmations into a mantra during meditation or yoga practice

Goddess Pose

The most important aspect of using affirmations is always that you are consciously engaged with the process, so that you feel the words and believe them.

3. Journaling

As ever, journaling is my go-to and personal comfort zone. Plus writing is a powerful way to absorb, assimilate, and embrace your affirmations.

47 Affirmations For Self Love

I’m quite particular about the affirmations I use in my daily life.

It’s important that the affirmations you use feel relevant, and appropriate to your circumstances and beliefs. While they may not be entirely comfortable to begin with, they should be ideas you want and aspire to, concepts you can believe in so that you can say or write them with conviction.

Self loving affirmations | Image shows a woman in lotus pose looking out to sea.

These affirmations are carefully curated with the above in mind, to help reduce negative self-talk and increase self-esteem and self-worth.

  1. I believe in myself.
  2. I am worthy of love and kindness.
  3. I deserve to be treated with dignity and respect.
  4. I am grateful for the wonderful things in my life.
  5. I accept my whole self.
  6. I forgive myself for my mistakes.
  7. I choose to expect the best for myself.
  8. I let go of my past.
  9. I am strong and resilient.
  10. I allow myself to feel deeply and openly.
  11. I am capable of reaching my goals.
  12. I am beautiful inside and out.
  13. I am valued and valuable.
  14. I am allowed to say no.
  15. I have the power to change my world.
  16. Happiness is a choice I make.
  17. I am doing my best.
  18. Life does not have to perfect to be beautiful.
  19. I make a positive difference in the world.
  20. I am learning and growing.
  21. Happiness is found within.
  22. I deflect negativity.
  23. I matter.
  24. I love and appreciate my body for all it does.
  25. I trust in my ability to overcome challenges.
  26. I am proud of myself.
  27. I forgive others with compassion.
  28. I am optimistic and positive.
  29. I am allowed to create healthy boundaries.
  30. I learn from my mistakes.
  31. I choose to stop apologising for being me.
  32. I have a lot to offer.
  33. I am worthy of my dreams and desires.
  34. Today I start being kinder to myself.
  35. I accept and believe compliments.
  36. I am compassionate to myself and others.
  37. I love and respect every part of myself.
  38. I am not my mistakes or flaws.
  39. I let go of that which no longer serves me.
  40. I am open to receiving love.
  41. I prioritise myself and my needs.
  42. I choose balance and peace.
  43. The only approval I need is my own.
  44. I trust my intuition.
  45. I do not need the validation others.
  46. I love my own company.
  47. I have achieved wonderful things.
  48. I am a good person.

Now Use These Daily Self Loving Affirmations to Live the Life You Deserve!

Your mind will always believe everything you tell it. Feed it faith, feed it truth, feed it love.

Practicing these affirmations regularly in your preferred technique will, over time, create a healthier, more positive mindset. Make it a habit, and you will literally rewire your brain to be kinder and more self loving.


Positivity, Self-Care

An award-nominated blogger and author, Kate is a huge advocate of personal growth, focusing on journaling to increase positivity and facilitate mindful motherhood. With a wealth of experience in breastfeeding and CMPA, Kate is also an expert baby sleep chaser. Her writing has appeared on Mothercare, Huff Post, and BritMums.

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